A diverse group of people attending a professional presentation or conference in a well-lit classroom or conference room, sitting at tables, listening to a female presenter standing at the front near a large screen.

I teach at the intersection of marketing, technology, and human behavior, helping students, doctoral researchers, and senior executives understand and navigate the strategic implications of AI, Social Media, and digital transformation.

My approach combines theoretical rigor with real-world application, drawing directly from ongoing research and industry collaborations.